Skip to content
New Classic Logo
  • Services
    • Brand Strategy
    • Creative Strategy
    • Comms Strategy
  • Clients
    • Brands
    • Startups
    • Agencies & In-House
    • Non-Profits & Cultural Orgs
  • Thinking
  • Airgo
    • Insights
    • Share of Search
    • MCP
  • About
  • Contact Us
  • Services
    • Brand Strategy
    • Creative Strategy
    • Comms Strategy
  • Clients
    • Brands
    • Startups
    • Agencies & In-House
    • Non-Profits & Cultural Orgs
  • Thinking
  • Airgo
    • Insights
    • Share of Search
    • MCP
  • About
  • Contact Us

Agency Business

How agencies, in-house teams and independents actually run: pitching, pricing, talent and the business models behind creative work.

Illustrated head made of text Toni, wearing yellow glasses and pink headphones, over a blue background with a white frame and 'Sunday Strategy' text overlay.
Newsletter
Will AI Writing Kill the Digression?
May 10, 2026
Profile of a classical bust fused with colorful factory machinery inside a white frame, with the words 'Sunday Strategy'.
Newsletter
Productivity Paranoia: Managing AI’s “Infinite Potential”
April 26, 2026
Podcast cover showing a beaded head sculpture with gold headphones and the title 'Sunday Strategy' overlaid.
Newsletter
Vibe Crafting vs. Vibe Coding
April 20, 2026
Newsletter
Prediction Markets vs. Information: The Difference
April 13, 2026
Marketing Needs More Than Certifications
Thinking
Why Marketing Needs More Than Certifications
March 28, 2026
Newsletter
Billable Hours vs. Outcomes: The Agency Pricing Trap
February 22, 2026
Newsletter
The Performative AI Takeover: AI as Theatre
February 16, 2026
Newsletter
The Class Shift in Selling GLP-1s
February 4, 2026
Newsletter
The Myth of the Child Prodigy
January 18, 2026
Newsletter
Short-Form Social Hits the Living Room TV
December 22, 2025
Page1 Page2 Page3

Sunday Isn't Scary,
With a Strategy.

Sunday Strategy is our take on the stories, trends & ads shaping next week – delivered every Sunday via Substack. Unsubscribe anytime.

Linkedin Youtube Spotify Rss Tiktok Threads Envelope
New Classic Logo