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The non-AI film that became an AI template, why advertising is trusted less than AI, the rise of cognitive surrender, and a $1m-a-day war in property.
The non-AI film that became an AI template, why advertising is trusted less than AI, the rise of cognitive surrender, and a $1m-a-day war in property.
Creators are now picked for how AI answers will cite them, not just who watches. Can briefs serve humans and machines? + more this week.
92% of marketers call over-50s financially stable, but only 17% have a strategy for them. Can silver influencers close that gap? + more this week.
The week's skirmishes over intellectual property, from music licensing to AI trade secrets, demonstrate how authenticity has become the new lever for control
In this issue of Sunday Strategy, we look at seven stories to think about next week, including: Advertising Isn’t Shrinking, It’s Stretching; AI Shoppers May Be More Like Us Than We Thought; Selling the Risk of Trading Down (Too Much); Designing for the Household of One; The End of the Late Spanish Dinner; Hobbies Are […]
The Fugees' reunion and Jack White's Dolly Parton tribute underscore a desire for shared cultural moments that cherish what we hold dear in culture.
What happens when social media users stop posing as much? The 'Post Recession' makes social media less social than it is currently. This and more, this week.
This week in culture, Airgo saw the 712-hour Balenciaga gown and Iris van Herpen's pleating demonstrate a clear move towards an 'Artisan Premium'. These are Shifts to Craft over Efficiency.
Who decides whether something is any good, and what happens when we stop asking? In this issue of Sunday Strategy, we look at six stories to think about next week, including: – When ’Slop’ Moves from Description to Accusation – Timetravelling Through Your Own Career on LinkedIn – Can Fashion Retailers Own More of Resale? […]
The allure of the temporary and ephemeral is growing. From IMAX screenings to reality TV reunions, audiences are seeking out singular & temporary moments.
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