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    • Brand Strategy
    • Creative Strategy
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  • Clients
    • Brands
    • Startups
    • Agencies & In-House
    • Non-Profits & Cultural Orgs
  • Thinking
  • Airgo
    • Insights
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    • MCP
  • About
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Purpose & Sustainability

Purpose, sustainability and brands taking stands — what lands as meaningful versus what’s just empty marketing.

Cover art: 'Ango Trend Report' with the date 7.9.2026, featuring colorful abstract buildings and a large white abstract symbol.
Airgo Report
Airgo Trend Report: July 9th, 2026
July 9, 2026
Collage of a classical head with a shop storefront inside the brain, overlaid by 'Sunday Strategy' text.
Newsletter
Dopamine Shopping vs. Gamifying Purchase
June 30, 2026
Robot head with exposed circuits wearing yellow headphones and round yellow glasses against a pink background, with 'Sunday Strategy' text overlay
Newsletter
OpenAI’s “Goblin Mode” and the Rethinking of Museums
May 3, 2026
Newsletter
AI Delusion vs. Social Media Extremism
April 6, 2026
Newsletter
The Rise of the “Waymo Wrangler”
December 31, 2025
Thinking
Can Sports Shift How We Think About Climate Change?
July 9, 2025
Sunday Strategy Super Bowl Special newsletter header
Newsletter
The Rise of “Performative Reading”
July 6, 2025
Thinking
Can Charities Share a Challenge?
April 22, 2025
Newsletter
Social Media’s Slip Away From Socialising
April 20, 2025

Sunday Isn't Scary,
With a Strategy.

Sunday Strategy is our take on the stories, trends & ads shaping next week – delivered every Sunday via Substack. Unsubscribe anytime.

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