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Advertising

Analysis of advertising that works (and ads you might have missed) — campaign strategy, craft and effectiveness, drawn from our weekly review of the best and strangest work in market.

Sunday Strategy (9.14.2025)
Newsletter
Debit, Credit, or Something In Between?

As debit or credit usage splits further, can a brand span both? Can OpenAI do more than coexist with creative? These and more in this issue of Sunday Strategy?

September 14, 2025
Sunday Strategy - August 25, 2025
Newsletter
The Problem With Professional Certifications

What is the value of professional certifications? Can you sell horsepower as a subscription? We look at these stories and more in this issue of Sunday Strategy

August 24, 2025
Newsletter
Will “AI Time” Be the New Screen Time?

As AI Toys launch, is AI Time becoming the new Screen Time for parents? We look at this and more in this issue of Sunday Strategy.

August 17, 2025
Newsletter
Can We Accept Superintelligent AI Assistants?

Can we accept Meta’s vision of Super Intelligent AI Assistants in our daily lives? Can comments raise awareness of cancer? This and more in Sunday Strategy.

August 3, 2025
Newsletter
What’s the Real Risk of AI-Driven Pricing?

With Delta’s announcement of expanding AI pricing use, what’s the risk & reality of the technology now? We look at this & more in this issue of Sunday Strategy

July 27, 2025
Newsletter
So You’ve Been Brand Shamed — Now What?

What happens when brands hop into moments of shame like Coldplaygate? We look at what happens when you’ve been brand shamed + more in Sunday Strategy.

July 20, 2025
Newsletter
The Risk of Rose-Tinted Advertising

What’s the risk in Rose Tinted Ads? How does AI Music address its uncertainty issue? This and more in this week’s Sunday Strategy issue.

July 14, 2025
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Newsletter
The Rise of “Performative Reading”

In a world of AI collaboration, is our biggest asset our own personal taste? This and more in this week’s issue of Sunday Strategy

July 6, 2025
Newsletter
How Do We Survive the “Infinite Workday”?

When new data from Microsoft shows we’re always on, how do we survive the ‘Infinite Workday’. This and more in this issue of Sunday Strategy.

June 22, 2025
Cannes 2025, AI Slop and More
Newsletter
Cannes’ Identity Crisis: What to Expect

What to expect from this year’s Cannes festival? Will we ever miss AI Slop? These stories and more in this issue of Sunday Strategy.

June 15, 2025
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