AI – New Classic

Newsletter

Dr. Squatch, Bathwater Soap, and the Rise of Weird Ads

Think weird advertising is dead? Check out Dr. Squatch’s soap from Syndey Sweeney’s bathwater. We look at this and more in this week’s issue.

June 1, 2025

Newsletter

Can Anything Actually Replace Our Phones?

Does the death of the penny kill $.99 pricing? We look at this and more in this week’s issue of Sunday Strategy.

May 25, 2025

Thinking

Reinventing the Wheel: The Future of Advertising, Strategy & AI

What will the advertising industry look like in the future? How much will AI advertising change? We look across different agency operating models to see.

May 19, 2025

Newsletter

Creativity vs. Meta’s “Infinite Creative”

Breaking down Meta’s vision for Infinite Creative. Irn Bru sells Unicorn Tears. These and more in this issue of Sunday Strategy.

May 4, 2025

Newsletter

The Impact of “Masculinity Influencers” on Young Men

What is the impact of Masculinity Influencers on Young Men, Wrexham’s fairy tale + more in this issue of Sunday Strategy

April 27, 2025

Newsletter

Social Media’s Slip Away From Socialising

Does social media still have any socializing? Can parents join the spring break party? These stories and more in this week’s issue of Sunday Strategy.

April 20, 2025

Newsletter

Fake AI Job Applicants Are Flooding Hiring

How big of a risk are fake AI job applicants? How do we navigate the ‘certainty recession’? These stories and more in this week’s issue of Sunday Strategy.

April 13, 2025

Newsletter

Tariff Anxiety vs. Polarisation

Will US Tariffs Bring the Country Together? When Did Space Get Boring? These and More in This Week’s Issue.

April 6, 2025