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Newsletter
Human Influence vs. AI Visibility

Creators are now picked for how AI answers will cite them, not just who watches. Can briefs serve humans and machines? + more this week.

September 13, 2026
Newsletter
Silver Influencers vs. Advertising’s Age Problem

92% of marketers call over-50s financially stable, but only 17% have a strategy for them. Can silver influencers close that gap? + more this week.

September 7, 2026
Airgo Reports
Airgo Trend Report: September 3rd, 2026

The week’s skirmishes over intellectual property, from music licensing to AI trade secrets, demonstrate how authenticity has become the new lever for control

September 3, 2026
Newsletter
Is Advertising Shrinking or Stretching?

In this issue of Sunday Strategy, we look at seven stories to think about next week, including: Advertising Isn’t Shrinking, It’s Stretching; AI Shoppers May Be More Like Us Than

August 31, 2026
Airgo Reports
Airgo Trend Report: August 27th, 2026

The Fugees’ reunion and Jack White’s Dolly Parton tribute underscore a desire for shared cultural moments that cherish what we hold dear in culture.

August 28, 2026
Newsletter
Sunday Strategy: Social Media’s Posting Recession, Rent as a Prize + The End of Trapped Loyalty

What happens when social media users stop posing as much? The ‘Post Recession’ makes social media less social than it is currently. This and more, this week.

August 23, 2026
Airgo Reports
Airgo Trend Report: August 20th, 2026

This week in culture, Airgo saw the 712-hour Balenciaga gown and Iris van Herpen’s pleating demonstrate a clear move towards an ‘Artisan Premium’. These are Shifts to Craft over Efficiency.

August 20, 2026
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Newsletter
What Happens When Slop Is An Accusation Beyond AI

Who decides whether something is any good, and what happens when we stop asking? In this issue of Sunday Strategy, we look at six stories to think about next week,

August 16, 2026
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Airgo Reports
Airgo Trend Report: August 13th, 2026

The allure of the temporary and ephemeral is growing. From IMAX screenings to reality TV reunions, audiences are seeking out singular & temporary moments.

August 13, 2026
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Newsletter
Modern Ownership & Owned Media: Where’s the Line?

How much of what you own, do you control? BMW’s partnership to put Spiderman ads in dashboards raises questions about modern ownership. This and more this week.

August 9, 2026
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Sunday Strategy is our take on the stories, trends & ads shaping next week – delivered every Sunday via Substack. Unsubscribe anytime.

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