Airgo
Agency MCP.
Airgo’s platform is available for use with your AI assistant. Through our MCP, your AI platform can access our case studies, trends, tensions, sector data, reports and stories.
New Classic intelligence,
inside your AI assistant.
Airgo watches culture move: hundreds of tracked trends with the evidence behind them, the cultural tensions they sit on, and share of search across 1,000+ brands — refreshed daily. The Airgo MCP server puts that data inside Claude, ChatGPT, Cursor, or any AI assistant that speaks the Model Context Protocol, so answers about markets and culture come grounded in tracked signals, not vibes.
Every response carries an as_of date — you always know how fresh the data is.
Connected in two minutes
One endpoint. No key, no signup — the free tier works the moment you paste it into your AI assistant:
https://mcp.newclassic.agency/mcp
Pick your assistant below and follow the steps.
Claude (web & desktop)
- Open Settings → Connectors (under your profile menu).
- Choose Add custom connector, name it Airgo, and paste the endpoint URL.
- In any chat, check Airgo is switched on in the search & tools menu.
- Ask: “What changed in culture this week?”
Claude Code (terminal)
- Run one command:
claude mcp add --transport http airgo https://mcp.newclassic.agency/mcp
- Start
claudeand ask: “What’s the biggest cultural trend in fashion right now?”
ChatGPT
- Open Settings → Connectors. If you don’t see a Create button, enable Developer mode under Advanced settings first.
- Create a connector: name it Airgo, paste the endpoint URL, no authentication.
- Use it in chats and deep research: “Which UK takeaway brands are winning share of search?”
Cursor & other MCP clients
Add Airgo to your client’s MCP config:
{
"mcpServers": {
"airgo": { "url": "https://mcp.newclassic.agency/mcp" }
}
}Working well? A free key lifts you to 100 calls a day and opens the observatory — weekly brand movers, critical search spikes, 12-month histories. Get a key (one email, arrives in a minute), then add the header Authorization: Bearer <your key> where your client supports headers — e.g. claude mcp add --transport http airgo https://mcp.newclassic.agency/mcp --header "Authorization: Bearer <your key>".
Heritage as Engineering is surging — 467 linked evidence stories, 210 added this week. Classic product forms (basketball sneakers, driving loafers, coffee machines) are being technologically upgraded rather than abandoned: heritage becomes the constraint that forces creative engineering.
Getting the best from Airgo
Airgo is strongest when questions take one of these shapes:
- Category pulse — “What’s the biggest cultural trend in fashion right now?” → live trends ranked by this week’s evidence, with the stories behind them.
- The weekly brief — “What changed in culture this week?” → tension shifts, trend lifecycle changes, and the notable new stories in one digest.
- Brand attention — “Which UK takeaway brands are winning share of search?” → ranked attention shares with month-on-month movement.
- Evidence hunts — “Find recent stories about brands navigating AI backlash.” → dated, linked source stories you can click through.
- Strategy angles — “Which cultural tension should a streaming brand build on?” → the 11-tension framework applied to your category.
- Proof — “Show me case studies on repositioning a heritage brand.” → New Classic’s casework, from objective to results.
Four habits that get better answers
- Ask for the evidence. Every trend carries linked, dated source stories — “show me the stories behind that” turns a claim into a citation.
- Check freshness. Ask “how fresh is this data?” — Airgo reports each dataset’s own date honestly. Trend evidence refreshes daily; share of search runs monthly.
- Trust the gaps. Where Airgo has no coverage, it says so instead of stretching a weak match — that’s your cue to lean on your assistant’s general knowledge.
- Credit the source. The data is free to quote with attribution: credit “Airgo by New Classic” and link the source URL that every answer includes.
Tiers
Airgo’s MCP has varying levels of data available. Jump in and try it at our free tier, no registration needed, or register with us to access up to 100 calls a day. Our work is integrated with Airgo, so when you work with us, we help to give you greater access to the data we’ve collected. Airgo never ingests or uses client data, so your own data stays in your systems.
Free
No key · 20 calls a day
Everything on the site: all published trends with their full evidence, cultural tensions, the weekly what’s-changed digest, articles, case studies, and the public share-of-search reports.
Registered
Free key · 100 calls a day
The observatory: every share-of-search sector and market, 12-month histories, weekly brand movers, critical search spikes with explanations, and full trend momentum.
Client
By engagement · Unlimited
Custom sectors, your brands tracked against competitors, exports and briefings — and effectively unlimited calls.
License & attribution
Airgo data is free to use and quote — with attribution. Credit “Airgo by New Classic” and link to the source page (every response includes URLs) wherever the data appears, including AI-generated answers and anything you publish from them.
Wholesale redistribution, scraping, or resale of the dataset isn’t allowed without written permission. We’re trying to share what we can, so don’t make us regret it.
Want to license Airgo data for a product or research? Talk to us.
Privacy
The server logs the tool called, a timestamp, and a hashed identifier (your API key hash, or your IP address for keyless calls) — used only for rate limiting and abuse prevention. We never see or store your conversations: queries are processed to answer the call and are not retained. Registered keys are tied to the email you sign up with, which we’ll only use for service notices.
Full details in our privacy policy.
Need Support?
Get In Touch.
A broken tool, a question, or a dataset you’d like added?
Get in touch, we read everything.