New Classic https://validator.w3.org/feed/docs/rss2.html AI and the Amplified Strategist When Can There Be Too Much Truth in Advertising? Designing Experiences for Robots, Not Just People Has LinkedIn Become Weird — or Is It Just Work? Your Strategic Philosophy Is Your Moat Winning the Super Bowl Ad Game How Do You Name a Brand? A Case for Strategic Optimism in Advertising US SMBs Big Brand Moment How Far Can Consumer Attention Take Wrexham’s Football Fairy Tale? Agencies, Cost, Consolidation & Shoeless Kids Reinventing the Wheel: The Future of Advertising, Strategy & AI The Risk of Rose-Tinted Advertising So You’ve Been Brand Shamed — Now What? ‘Coldplaygate’ and the Risk of Brand Shaming What’s the Real Risk of AI-Driven Pricing? Can We Accept Superintelligent AI Assistants? Meta’s Location-Sharing Gamble Will “AI Time” Be the New Screen Time? The Looming Worry of Kid’s “AI Time” The Problem With Professional Certifications 90s Nostalgia or 90s Fantasy? The Rise of “Anemoia” How Gen Z Is Killing the Midlife Crisis Debit, Credit, or Something In Between? Your New Agency Could Be Another Brand? The Limitations of Turning Cringe Into Cool Why Meta Ray-Ban Isn’t Google Glass 2.0 Is Internet Culture Getting More Cringe? Botnets vs. Brands: The Fight for Authentic Engagement Will We Pay for Our Social Media Memories? The Drowning Internet: When AI Content Floods the Web Branded Horror: When Brands Lean Into Halloween Scares Early Holiday Ads and the Risk of Ad Wear-Out The AI Transparency Paradox 2025 Holiday Ad Live Round-Up The Mr. Beast-ification of Culture Selling to “Sephora Kids”: Marketing’s New Youth Frontier In Defense of Thought Leadership Black Friday’s AI Frenemy Brand Friction vs. Rage-Baiting: Two Ways to Get Attention “Ad-Like Objects”: The Real Risk AI Poses to Advertising Short-Form Social Hits the Living Room TV The Rise of the “Waymo Wrangler” Sunday Strategy’s 2025 Year in Review Is This the End of Polished Social Media? “Conformity Gate” and the Limits of Stan Culture The Myth of the Child Prodigy AI Doesn’t Help All Employees Equally The Class Shift in Selling GLP-1s Hello, We’re New Classic.